Inbound Evolution Cookies Policy
Effective Date: April 29, 2024
Last Updated: April 29, 2025
Introduction
This Cookies Policy explains how Inbound Evolution (“we,” “us,” or “our”) uses cookies and similar technologies on our website at https://inboundevolution.com (the “Website”). This policy provides you with clear and comprehensive information about the cookies we use and the purposes for using them. For more general information on how we process your personal data, please refer to our Privacy Policy.
What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit websites. They are widely used to make websites work more efficiently, provide a better browsing experience, and give website owners information about how visitors use their site.
Cookies are not harmful and do not contain viruses or malware. They typically contain a unique identifier, the name of the website, and some numbers and characters. Only the website that created the cookie can read it.
Types of Cookies We Use
We use different types of cookies for various purposes. The cookies we use generally fall into one or more of the following categories:
1. Essential Cookies (Strictly Necessary)
These cookies are essential for you to browse our Website and use its features, such as accessing secure areas or using shopping carts. Without these cookies, certain services you have requested cannot be provided. These cookies don’t gather information about you that could be used for marketing or remembering where you’ve been on the internet.
Examples include:
- Session cookies for managing user sessions
- Security cookies for authentication
- Load balancing cookies
- User-input cookies (e.g., form completion)
2. Performance/Analytics Cookies
These cookies collect information about how you use our Website, such as which pages you visit most often, if you get error messages, and how you arrived at our site. The information collected by these cookies is used to improve how our Website works and to understand what interests our users.
Examples include:
- Google Analytics cookies
- Site speed and performance monitoring cookies
- Click tracking and heat mapping tools
3. Functionality Cookies
These cookies allow our Website to remember choices you make (such as your username, language, or region) and provide enhanced, personalized features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog post.
Examples include:
- Language preference cookies
- Location cookies
- User customization cookies (e.g., font size, color preferences)
4. Targeting/Advertising Cookies
These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. They remember that you have visited our Website and this information may be shared with third parties, such as advertisers.
Examples include:
- Google Ads cookies
- Facebook Pixel
- LinkedIn Insight Tag
- Retargeting cookies
5. Social Media Cookies
These cookies enable you to share our content on social media platforms and interact with our social media features. They may also be used by those social media platforms to track your activity across different websites.
Examples include:
- Facebook, Twitter, and LinkedIn sharing buttons
- YouTube or Vimeo video embedding cookies
Specific Cookies We Use
The following table lists some of the key cookies we use on our Website:
| Cookie Name | Type | Purpose | Duration |
|---|---|---|---|
| _ga | Analytics | Used by Google Analytics to distinguish users | 2 years |
| _gid | Analytics | Used by Google Analytics to distinguish users | 24 hours |
| _gat | Analytics | Used by Google Analytics to throttle request rate | 1 minute |
| hubspotutk | Targeting | Used by HubSpot to track visitors | 13 months |
| __hssrc | Functionality | Used by HubSpot to determine if the user has restarted their browser | Session |
| __hssc | Functionality | Used by HubSpot to track sessions | 30 minutes |
| __hstc | Analytics | Used by HubSpot for tracking visitors | 13 months |
| PHPSESSID | Essential | Preserves user session state | Session |
| cookieconsent_status | Functionality | Stores cookie consent preferences | 1 year |
| wordpress_logged_in_* | Essential | Indicates when you’re logged in to WordPress | Session |
Note: This is not an exhaustive list, and we may update the cookies we use from time to time.
Third-Party Cookies
Some cookies are placed by third parties on our Website. These third parties may include analytics providers (like Google), social media platforms, advertising networks, and external services (like video display or interactive functions).
We do not control these third parties or their use of cookies. These third parties may use cookies, alone or in conjunction with web beacons or other tracking technologies, to collect information about you when you use our Website.
The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with targeted content and advertising.
Your Cookie Choices
You have several options to control or limit how we and our partners use cookies:
Browser Controls
Most web browsers allow you to manage your cookie preferences. You can:
- Delete cookies from your device
- Block cookies by activating the setting on your browser that allows you to refuse all or some cookies
- Set your browser to notify you when you receive a cookie
These settings are typically found in the “options” or “preferences” menu of your browser. You can also consult the “Help” section of your browser for more information.
Please note that if you disable or delete cookies, some parts of our Website may not function properly.
Specific Opt-Out Tools
For certain third-party cookies, you can use specific opt-out tools:
- Google Analytics: You can download and install the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout
- Google Ads: You can adjust your Google Ad Settings at https://adssettings.google.com
- Facebook: You can adjust your ad preferences in your Facebook account settings
Industry Opt-Out Tools
You can also use these industry tools to limit targeted advertising:
- For users in the United States: Digital Advertising Alliance (DAA)
- For users in the European Union: European Interactive Digital Advertising Alliance (EDAA)
- For users in Canada: Ad Choices Canada
Our Cookie Banner
When you first visit our Website, you may see a cookie banner that gives you the option to accept or decline non-essential cookies. You can change your preferences at any time by clicking on the “Cookie Settings” link in the footer of our Website.
Do Not Track Signals
Some browsers have a “Do Not Track” feature that signals to websites that you do not want to have your online activities tracked. Our Website currently does not respond to “Do Not Track” signals.
Changes to This Cookies Policy
We may update this Cookies Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. The updated policy will be posted on this page with a revised “Last Updated” date.
We encourage you to review this Cookies Policy periodically to stay informed about our use of cookies. If we make material changes to this policy, we will notify you by email or by posting a notice on our Website prior to the changes becoming effective.
Contact Us
If you have any questions about our use of cookies or this Cookies Policy, please contact us at:
Inbound Evolution
Email: info(@)inboundevolution.com
Website: https://inboundevolution.com
When contacting us, please include your name, contact information, and the nature of your request or concern.
This Cookies Policy aims to provide transparency about our use of cookies and similar technologies and to help you understand your rights and options regarding cookie management.